Making the world a better place one person at a time.

We're still setting up but come back soon - we'll have a lot more to offer. We'd love to hear from you, reach out at:

Our Mission

With the world moving at such a rapid pace, it can be difficult to know what your next step should be. That’s where we come in - by providing product strategy. We believe that the only way to ensure a successful product is to focus on the people who will use it.

It sounds simple but often when it comes to making the decision that benefits the people using your product or hitting a short-term business goals - those goals win out.

We offer a unique blend of understanding what your goals are, both short and long while also being an advocate for those who will use your products and services.

At the end of the day - our goal is to help you change the world one person at a time.

Our Process

Our process combines business strategy, design thinking and change management to define the product vision while also giving you the roadmap to achieve it.

Through collaborative work sessions led by a facilitator - we gain an understanding of what you want to achieve. This approach leads to long-term and short-term goals.

By making your vision clear and measurable - it becomes easy to execute.

We build on the work sessions through Design Thinking Workshops. We ask the questions of who, what, where, when and why?

By understanding your customers and their challenges, we can start looking at what the best solutions should be.

Finally we take advantage of Change Management which is made up of 5 stages:

  1. Awareness
  2. Desire
  3. Knowledge
  4. Ability
  5. Reinforcement

We guide you through those five steps with the working sessions addressing Awareness and Desire. We then ensure all research, designs and documentation is provided to address Knowledge and Ability.

Finally we won’t leave you high and dry by continuing to work with you after you’ve launched - measuring impact and helping make adjustments where needed. This is the Reinforcement stage.